torsdag 19 juni 2008

Cannes 2008 Day X: Wunderman

The Wunderman talk, featuring Nick Moore was one of the better ones this far. Clearly one of the not so many who has really put thought into digital communications (or simply 2008 situation for communicators). Interesting company as well. I'll keep a closer eye on them.


Nick's statement of "don't make big campaigns, create ongoing conversations" is one that we've been talking about for a while on this blog and elsewhere, but it's a good (though simple) premise for creating good brand relationships.






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